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10 travel experiences every culture lover deserves to book in 2027

Credit: Getty/Aluxum

Spanning sacred festivals to world-class art, music and literature, these are the cultural experiences worth building a trip around in 2027. 

Culture is often the reason we travel – to encounter traditions that have endured for centuries, follow in the footsteps of artists and writers, or see the world through a different lens. Spanning West Africa and India to the Silk Road, these cultural journeys take you beyond the landmarks and into the stories, people and heritage that give a destination its unique character. 

1. A photography expedition in West Africa

West Africa portrait
Discover the culture of Benin and Togo on a photography expedition. (Credit: Richard l’Anson)

West Africa’s heartland rarely makes it onto photography bucket lists, which is precisely why Benin and Togo deserve their place on World Expeditions’ new Curated Adventures portfolio. Award-winning Canon Master photographer and author Richard l’Anson leads the small-group expedition through vibrant festivals, sacred Vodoun ceremonies, stilt villages and centuries-old architectural landscapes. The 13-day Benin and Togo with Richard l’Anson tour grants exclusive access to Ouidah’s legendary Vodoun Festival, the castle-like mud houses of the Tamberma Valley and traditional craftspeople – from potters and weavers to local palm wine makers. The journey concludes in Lomé, Togo’s coastal capital, with Atlantic breezes and sunset cocktails by the sea. Running 5–17 January 2027, it is an extraordinary opportunity to refine your craft alongside a true master behind the lens. 

2. Matera, Italy’s cave city

matera italy
Experience living culture in Italy’s oldest city. (Credit: Unsplash/Joshua Kettle)

It was once known as ‘the shame of Italy’ or its extreme poverty and squalor, but 80 years on this warren of natural caves in the southern region of Basilicata is a glorious detour from the Apulian coast. Spend a night or two in Matera’s Sassi district (Italian for ‘stones’) – which was first occupied in the Palaeolithic Age – where many of the original cave dwellings that cling to the steep ravine have been converted into boutique hotels, restaurants and museums, and spend days getting lost in the city’s maze of alleyways and piazzas. At dusk, climb to the rock-hewn church of Santa Maria de Idris to watch as the timeworn city glows with the dipping sun.

3. India’s Varanasi and the sacred Ganges

Varanasi
India’s colourful city of Varanasi. (Credit: Getty/Aluxum)

In the grainy light of dawn, colourful wooden boats glide into focus along the Ganges River as dreadlocked sadhus drum along the water’s edge. By dusk, the ghats are a blazing display of lanterns and rhythmic chanting during Ganga Aarti, a daily ritual that honours the holy river. One of the world’s oldest continuously inhabited cities and one of Hinduism’s seven sacred sites, Varanasi has drawn pilgrims to the Ganges for millennia. And visiting is a deeply moving experience. The Indian city can be seen in all its glory during Dev Deepawali, which takes place on the full moon night of the Hindu month of Kartik each year (usually in November) when thousands of traditional Hindu oil lamps light up the city. 

4. A classical music journey in Austria

Salzburg Festival
Soak up the energy of the Salzburg Festival. (Credit: TSG Salzburg Tourismus/G.Breitteger)

Defined by its soaring Baroque skyline and dramatic alpine backdrop, Austria’s postcard-pretty city of Salzburg has lured music lovers ever since Wolfgang Amadeus Mozart was born here in 1756. It’s a legacy celebrated each July and August at the world-renowned Salzburg Festival. The vibrant summer showcase brings opera, orchestral masterworks and drama to life across venues throughout the city. From Salzburg, take the scenic ÖBB Railjet train to Vienna, where legendary stages like the Musikverein and Vienna State Opera keep the legacies of Mozart, Strauss and Beethoven central to everyday Austrian life.   

5. Contemporary art in Germany

Frankfurt
The tour will take you to cities including Frankfurt. (Credit: Shutterstock/naughtynut)

Berlin’s graffiti-clad courtyards and modernist architecture have long drawn art pilgrims to Germany. But Deutschland’s cultural epicentre is shifting in 2027. That’s when dOCUMENTA in Kassel and Münster’s Skulptur Projekte, held every five and 10 years respectively, will align for the first time since 2017. Limelight Arts Travel’s Modern Art in Germany tour bundles both festivals with private collections and artist visits. The special 13-night journey led by Limelight Arts Travel director Dr Nick Gordon goes beyond Berlin, tracing Germany’s thriving contemporary art scene in Frankfurt, Düsseldorf and Cologne.  

6. Sail through history on the Danube

Danube River cruise
Sail the Danube River in style with Celebrity Cruises.

The River Danube is one of Europe’s most cinematic waterways, snaking past fairytale villages, cliffside castles and ever-shifting landscapes. Celebrity Cruises makes its Danube debut in August 2027 on two new river vessels purpose-built with wall-to-wall infinite balconies. The seven-night Danube – Budapest & Vienna itinerary threads from Bratislava’s Old Town through imperial Vienna and the UNESCO-listed Wachau Valley with a curated shore excursion, meals and drinks included in every fare. Or extend your time on the river with Uniworld’s 15-day Germany to Serbia itinerary, Danube Grandeur, that traverses six countries. 

7. A quintessential Wimbledon summer   

Wimbledon
Wimbledon is a major sporting event that’s hard to miss. (Credit: Unsplash/Barney Goodman)

Strawberries and cream. Pimm’s on the lawn. Players dressed in traditional tennis whites. Wimbledon remains one of the best dates on the international sporting calendar. And 2027 will mark the 140th edition, running from 28 June to 11 July at the All-England Lawn Tennis Club in London. These dates coincide with the peak of English summer, making it the perfect time to pair centre court tickets with a few days in the Cotswolds. The region, roughly two hours from Wimbledon, covers pockets of six counties where you will find storybook villages built from honeyed stone amid a patchwork of farms and fields. Linger here over cream teas that offer a soothing antidote to the nail-biting tension of Wimbledon. 

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8. The imperial cities of Morocco

El Fenn, Marrakech
El Fenn, a boutique hotel in the heart of Marrakech. (Credit: Cecile Treal)

Morocco’s Four Imperial Cities each served as the historic capital for a succession of ruling dynasties. Today, the walled Old City of Marrakech is all clatter and chaos, a maze of bustling souks and mayhem. Expect crowds forming circles around snake charmers, the whole scene lit by loops of lamps and lanterns. It’s like a scene straight out of Hideous Kinky. Base yourself at El Fenn, once a traditional riad and now a 41-room boutique hotel with a colour palette ranging from turmeric to deep teal, multiple pools and a magnificent rooftop terrace. Aesthetes should then book a stay at Palais Amani in the ancient medina of Fes el Bali. The beautifully restored 17th-century palace is arrayed around a courtyard perfumed with citrus trees and features an onsite cooking school.   

9. The dazzling Silk Road by train

Samarkand
The prominent landmarks of Samarkand. (Credit: Getty/monticelllo)

Camel convoys once braved the Gobi Desert’s shifting dunes and Tian Shan’s high passes to trade silk for spices. Today, you can trace that same storied route while reclining in an en suite cabin. Golden Eagle Luxury Trains’ new Silk Road Express is set to launch a 22-day Grand Silk Road journey from Beijing to Tashkent, connecting waypoints like Xi’an, Dunhuang and Kashgar before weaving through Central Asia’s UNESCO-listed oasis cities, including Samarkand and Bukhara. With full-board dining, private local guides and a dedicated bar car featuring a live pianist, history unfolds at a delightfully unhurried pace.   

10. A bookshop holiday in Scotland

Scotland books
Scotland is a haven for literary lovers. (Credit: Unsplash/Olena Bohovyk)

Wigtown is more than just a charming Scottish seaside village – it’s Scotland’s designated National Book Town. At its heart lies The Open Book, a boutique bookshop that hands guests the keys to the store alongside a charming upstairs apartment. Channel your inner Hugh Grant in Notting Hill as you recommend beloved titles and swap stories with curious locals. Feel like a pint at the pub around the corner? You can open and close the store as you please. Bookable through Airbnb, this bucket-list escape for bibliophiles requires forward planning; reservations open 23 months in advance, a testament to its enduring allure.   

This article is part of International Traveller’s 100 Holidays You Deserve round-up. Visit the special 100 Holidays You Deserve hub to find inspiring adventures for every travel type.

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Carla Grossetti
Carla Grossetti avoided accruing a HECS debt by accepting a cadetship with News Corp. at the age of 18. After completing her cadetship at The Cairns Post Carla moved south to accept a position at The Canberra Times before heading off on a jaunt...
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Megan Arkinstall
Megan Arkinstall is a freelance travel writer who you’ll often find at the beach, bushwalking or boating with her young family. She loves reliving travel memories through writing, whether that be sipping limoncello in a sun-drenched courtyard of...
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8 trips of a lifetime you need to stop putting off

Credit: William Olivieri

    Carla Grossetti Carla Grossetti
    From wild bears in Hokkaido to lemurs beneath ancient baobabs, these eight new and reimagined Wendy Wu Tours itineraries prove the trip you’ve been dreaming about is closer than you think.

    We all have a list of trips we’ll take ‘one day’, tucked away for some future version of ourselves with more time, more money, more courage. But one day should be now. For decades, Wendy Wu Tours has been turning that someday into an itinerary – taking travellers deeper into Asia, Latin America, Africa and beyond – than the guidebooks dare to go. This year, that means fresh routes through emerging corners of the world and unexpected new angles on old favourites – with so many inclusions, all guided by locals who know exactly where to find the good stuff.

    Here are eight reasons to stop waiting.

    1. Northern Japan: Secrets of Hokkaido

    lake akan in winter, japan
    Be immersed in the culture of the Ainu people at Lake Akan. (Credit: Kris Tian)

    While Honshu gets a lot of attention, Hokkaido is an under-the-radar gem. Ride a cable car up the slopes of Mount Asahidake for views across a volcanic wonderland, then cruise the Shiretoko coastline scanning the shoreline for brown bears. At Lake Akan, a UNESCO-recognised dance performance opens a window into the traditions of the Indigenous Ainu people, while the rolling rainbow-hued flower fields, relaxing onsen and rich culinary traditions of Sapporo present a vibrant, sun-drenched alternative to the snow-covered landscape most Australians know. Experience it on the 14 Days Go Beyond Tour.

    2. Spirit of Kyrgyzstan

    Issyk-Kul lake Kyrgyzstan on wendy wu tour
    Sleep on the shores of Issyk-Kul Lake. (Credit: Mike Dudin)

    The Stans are having a moment. And it’s easy to see why on this Wendy Wu tour capturing the Spirit of Kyrgyzstan. Wander through the red rock formations and folds of Skazka Canyon, sink into Ak-Suu’s mineral-rich hot springs, and spend two nights in a private, ensuite yurt camp on the shores of Issyk-Kul Lake – waking to mountain views worthy of snapping for your next screensaver. Along the way, enjoy lunch with a local family of musicians where you will learn how to make delicious borsook and understand more about Kyrgyz culture. Join Wendy Wu’s 12 Days Classic Tour to discover it all.

    3. Pearls of the Philippines

    Chocolate Hills in Bohol
    See the Chocolate Hills in Bohol. (Credit: Giuliano Gabella)

    Embark on a captivating journey around the Philippines, an archipelago of more than 7000 islands where natural wonders and ancient heritage await. On Wendy Wu’s 15 Days Go Beyond Group Tour, cruise through Palawan’s cathedral-like Underground River, one of the New Seven Wonders of Nature, then head north to Sagada to see hanging coffins suspended on ancient cliffs and discover the Hapao Rice Terraces. Bohol delivers its otherworldly Chocolate Hills and a sanctuary for tiny, tree-dwelling tarsiers, while an immersive cooking class will teach you about the cultivation of cocoa beans and how to transform them into chocolate.

    4. Ultimate Indonesia

    komodo dragon in indonesia
    See Komodo dragons, the world’s largest living lizard. (Credit: David Clode)

    This group tour presents Indonesia in full – an epic, immersive sweep from Sumatra to Bali via three of the archipelago’s most extraordinary islands. Trek the rainforests of Gunung Leuser National Park in search of wild orangutans, marvel at the tri-coloured crater lakes of Mount Kelimutu, then board a boat through Komodo National Park to come face-to-face with the world’s largest living lizard. Finish with a soak in Soa’s volcanic hot springs on Flores before returning to Bali where you can flop and drop for a few days post-tour. Let the 22 Days Go Beyond Group Tour take you there.

    5. China & Mongolia Heartlands

    Great Wall of china
    Walk the Great Wall. (Credit: William Olivieri)

    Two neighbours. Two entirely different worlds. One 20-day Fully Inclusive Classic Tour. Walk the Great Wall and cruise the Yangtze checking off a list of iconic sights in China, then cross into Mongolia, where the Gobi’s edge gives way to endless steppe. Sleep beneath the stars in a traditional ger camp, watch the takhi – also known as Przewalski’s horse and once extinct in the wild – roam free at Khustai National Park and share a home-cooked meal with a nomadic family who’ll teach you to make traditional Mongolian dishes like buuz (steamed dumplings) or tsuivan (a beloved noodle stew).

    6. Tokyo, Alaska & Seattle

    pike Place Market sign in seattle
    Feel the bustle of famous Pike Place Market. (Credit: Angel Ceballos)

    Trade land for sea for something entirely different. This journey pairs a sushi-making masterclass in Tokyo with a 14-night voyage aboard Holland America’s Noordam, crossing the North Pacific to Alaska. Watch for Kodiak bears from the deck, drift through the sheltered waterways of the Inside Passage and dock in Sitka, Ketchikan and Prince Rupert before disembarking in Seattle for a wander through the stalls of Pike Place Market, known for its fishmongers who send seafood flying through the air to their customers when they complete a purchase. Embark on this unique journey with the 22 Days Classic Cruise & Tour.

    7. Southern India & Sri Lanka

    traditional boat in kerala back waters sri lanka
    Drift through Kerala’s palm-fringed backwaters. (Credit: Nature Photographer)

    Two countries, one unforgettable rhythm. On Wendy Wu’s 15 Days Fully Inclusive Classic Group Tour, drift through Kerala’s palm-fringed backwaters aboard a traditional houseboat, then cross to Sri Lanka for a safari through Minneriya National Park in search of wild elephants. The train ride over the Nine Arch Bridge is one of the world’s most scenic, taking you through a region where tea plantations blanket the hill country in green. An epicurean adventure through Kandy also serves up the island’s culinary treasures using the warmth of toasted spices, fresh cinnamon and fiery coconut sambols.

    8. Madagascar Untamed

    A Parsons Chameleon in a National Park in Madagascar
    Spot chameleons in Ranomafana National Park. (Credit: Getty Images/ Dario Endara)

    Madagascar rewards curious travellers, and this immersive 21 Days Go Beyond Wendy Wu itinerary goes further than most. Spot chameleons and golden bamboo lemurs deep in Ranomafana National Park, wander the hillside streets of old Fianarantsoa and listen for the haunting calls of the rescued primates echoing through the trees at Vakona Private Reserve. The 21-day itinerary builds to a candlelit dinner beneath the ancient baobabs of Reniala Private Reserve, the kind of evening that will stay with you long after you’ve returned home.

    With decades of expertise across Asia and beyond, Wendy Wu Tours doesn’t just show you a destination – it takes you deeper into it with fully inclusive itineraries, flexible deposits, your choice of airline, travel disruption protection and 24/7 emergency assistance, wherever your trip of a lifetime takes you.

    Start planning your next adventure at wendywutours.com.au.